Xerox presented technologically advanced digital presses @ PrintExpo 2023


At PrintExpo, Chennai, Xerox demonstrated print innovations and software solutions for a personalized experience with end-to-end production technologies ranging from the Xerox flagship Iridesse Production Press with the ability to print 10 colors, six in a single pass, Versant 280 and PrimeLink C9070 both with 11 Colors options and 4 Specialty Colors in a single pass that redefine the digital color prints with stunning fluorescent colors complemented with brilliance of white and metallic hues of Gold, Silver enhanced with Clear output for their customers backed with the benefits of automated workflows resulting in lower cost and optimum utilization of their invaluable time.

Talking about the “Fluorescent Theme,” Shankaracharya Laskar, Director, Technology & Channels, Xerox said, “At Xerox, scientists have been working hard to make fluorescence available in printed form, with specialty toner. Using Xerox’s Adaptive CMYK+ kit for the Xerox Versant or PrimeLink printers, graphic designers can now more easily print using fluorescent cyan, magenta, and yellow. The kit adds seven specialty colors and transforms a Xerox four-color printer into an 11-color Beyond CMYK printer capable of creating more than one million color hues- something that doesn’t exist with our competitor machines.”

A suite of production print devices, workflow solutions, and high-value applications segments – catalogs, books, transactional marketing, wedding albums, photos, and packaging – were also displayed on the Xerox stand. Attendees learnt how automated, integrated end-to-end solutions strengthen and transform operations.

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