A Bi Monthly Magazine on Printed and Digital Communications

VINSAK installs cutting-edge “Rotatek Brava 450” at Paramount Labels, U.A.E.

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Paramount, a leading player in the label printing and packaging industry, has recently installed Rotatek Brava 450 machine. The new Brava 450 stands out for its ability to seamlessly handle a variety of print runs with unparalleled quality. The press integrates cutting-edge technology that ensures exceptional print accuracy and color consistency, whether the job involves a small batch of labels or a large-scale production run. This adaptability positions Spanish press manufacturer Rotatek as a frontrunner in delivering high-quality, flexible printing solutions for diverse market needs.

Brava 450 offers both web handling systems for the infinite repeats, semi rotary system for short and medium runs and full rotary system for long runs. The semi-rotary system allows you to change repeats fully automatically from the machine’s touch screen panel, there is no need to change format cylinder or use tools, which is critical for short runs in order to keep job costs to a minimum.

“With the addition of the Brava 450, our production capacity has increased from 1.25 million labels per month to 1.75 million, and we expect to double this volume by the end of 2025,” affirmed Sadiq Ali, Chairman of Paramount Label Printing Press LLC.

Hasnain Mahdi, the Operations Head, highlighted that the Brava 450 has proven to be a game-changer, significantly reducing power consumption by one-third. Additionally, overhead costs, such as those for plates and die-cuts, have also been reduced.

The new Rotatek Brava 450 is part of Paramount’s ongoing expansion strategy. “We have installed two flexo machines, and a finishing machine in the past, This latest installation further demonstrates Paramount’s continued trust in us,” affirmed Malkhan Ram, General Manager Sales at Vinsak.

Vinsak is a leading supplier of printing and packaging solutions in Middle East, Africa and Europe it has enabled many businesses to succeed by providing them with customized solutions that were well integrated and supported to deliver high returns on investments. While, Rotatek Printing and Packaging Technologies SL, established in 1970 in Barcelona, Spain, is a leading international manufacturer specializing in printing web presses.

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