Insight Print Communicationshas recently installed India’s first HP Latex R530 at Design Tree Brand Solution Pvt. Ltd, Delhi. Founded in 2010 by visionary entrepreneur Sanjay Kumar, Design Tree was built with a mission to transform how the sign and display market operates.
A trusted HP Latex user since the beginning, their journey started with the HP Latex 335, a 3rd generation machine, and they later added a 4th generation 5 ft HP Latex 700W, further strengthening their capabilities. Continuing this trust and commitment to innovation, Design Tree has now installed the all-in-one HP Latex R530 hybrid printer through Insight Print Communications, becoming the first in India to take this leap.
“We operate multiple printers using various technologies, but we needed a solution that could handle both roll-to-roll and rigid materials with superior quality, sustainability, and a smaller footprint. The HP Latex R530 printing solution is a true win-win — it cuts waste and manpower while delivering sharper, higher-quality results. Plus, its water-based inks offer the environmental benefits that are the need of the hour,” shares Sanjay Kumar, Founder of Design Tree Brand Solution Pvt. Ltd, remarked.
The HP Latex R530 is an all-in-one hybrid printer designed to handle both flexible and rigid materials with ease, using advanced latex ink technology. It can print flexible media up to 64 inches wide and rigid substrates from 5 feet and up to 2 inches thick, delivering speeds of up to 258 sq. ft. per hour.