A Bi Monthly Magazine on Printed and Digital Communications

India shines among top three countries entering and winning awards

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Pragati Pack (India) Pvt Ltd wins awards in marketing/end-uses’ non-alcoholic drinks, and non-adhesive cartons categories

The worldwide association representing the interests of the self-adhesive labelling industry, FINAT recently announced the winners of its 33rd label awards competition at the award ceremony of its annual congress in Münich. With a slightly lower number, still 52 companies from 29 countries worldwide, including India, Ukraine and Lebanon, submitted their entries amounting to a total of 245. The top five countries entering and winning awards include: Turkey (34 entries and 9 awards), Germany (23 entries and 12 awards), India (19 entries and 8 awards), Poland (18 entries and 8 awards), and Sweden (17 entries and 6 awards). Many of the winners from this competition will be entered in the World label Awards competition, which will be judged just before Labelexpo in Brussels in September.

The Best in Show and the Marketing/End-Uses Group winner awards went to Smyth/Dow Industries, USA for the Victoria’s Secret Sheer Love label. The great visual impact of this label was the feature, which grabbed the attention of the judges who unanimously chose this label as the best in show and an excellent ambassador for the cosmetic category. The label is a combination of screen and flexo printing using nine colours and very sharp foiling especially in the gold type areas makes this label stand out. The deep black background contrasts with the pink and gold of the two roses. The metallised film base gives the label that extra ‘lift’. The Printing Processes Group winner was Rotakett AB, from Sweden for Astrakan Guld äppelcider halvtorr (Kiviks Musteri). The combination of three screen and five flexo inks gave the images on this label an almost 3D effect. The Non-Adhesive Group was won by a newcomer Collotype Labels Chile for Sleeve Havana Club Añejo Reserva, a very bright, bold and breezy label printed by flexography on a PET substrate. While the Innovation Group was shared between Stratus Packaging from France for Etiquette IXcode for banks and the Schreiner Group from Germany for Electric Conductive Films (ECF). From India, Pragati Pack (India) Pvt Ltd wins awards in marketing/end-uses’ non-alcoholic drinks, and non-adhesive cartons categories for The Boston Tea Company, and Fiama Di Wills entry respectively.

Last year’s change in rules whereby Wines and Cosmetics were judged within their own categories was continued with great success. The wine category was responsible for 39 entries (16 percent of all entries) and cosmetics 54 (22 percent). This continues to encourage companies to enter in other categories with more chance of winning an award. Once again the food and alcoholic drinks categories were the second most popular in the marketing group with eighteen percent of the total entries between them, whilst flexographic printing continued to be the most popular dedicated printing process. The number of Marketing Group entries continues to dominate the total number of entries (178) compared to the Printing Processes Group (46), a ratio of 4:1.

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