Canvera deploys HP Indigo press for unique online photo printing platform

Be it at a birthday party or a wedding reception or a holiday trip, the trend of taking selfies and quirky has found favour with everyone from college-goers to tech-savvy grandparents. But what about turning these smartphone photos into memories to cherish forever? Offering option of turning magnificent photos into prints, Canvera has launched #yougraphy, which is designed as an experiential online playground where bloggers, media and common people can order prints online, at an event organised in association with HP on July 06, 2017 at New Delhi.

Canvera has deployed an HP Indigo digital press that has revolutionised photo printing with advanced double side printing, speed, quality and cost. The press delivers non-tearable and weather/water proof prints that provide customers the much needed longevity of their memories. Ranjit Yadav, MD, Canvera, said, “The idea to launch this range is to help people transform their great pictures into beautiful memories, instead of keeping these photos in their hard disk or leaving them on the phone’s memory card.” Those who hate the idea that so many heart-warming clicks are just stored on their PC’s hard drives and aren’t adorning on walls, #yougraphy is a solution for them.

Photos printed on fine art canvases, framed posters and prints hung up on ethnic jute ropes with metal clips are what all listed in this easy online platform #yougraphy, which could be ordered with just a few clicks. In the process, Canvera announced a unique code and asked bloggers and media to browse and order #yougraphy products like prints, posters, canvases, photobooks and sharebooks through the company’s website. Puneet Chadha, director marketing - Graphics Solutions Business, Asia Pacific Japan, HP Inc said HP strives for consumer satisfaction by providing them with something more than just a product. “We are happy to join hands with Canvera for the launch of #yougraphy which provides customers unique options to preserve their memories. And with our Indigo digital press we have taken innovation and quality to the next level,” he added. Through the #yougraphy range, one can browse multiple options as per their need and choose from different types of sizes, paper quality and patterns.

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