Acknowledging the Indian packaging fraternity

Indian Institute of Packaging confers the Indiastar and Pacmachine awards

NC Saha & Simone SinghOrganised by the Indian Institute of Packaging (IIP), Indiastar and Pacmachine Awards 2010, the national awards for packaging excellence were recently presented for winning entries in the award distribution ceremony held at Powai (Mumbai). Around 400 members from the industry, award winners, government bodies and overseas delegates graced the occasion with their presence. The awards were presented by the chief guest Ashok Sinha, secretary, Ministry of Food Processing Industries, Govt of India; guest of honour Keith Pearson, president, World Packaging Organization (WPO) and Dharmatilak Ratnayake, chairman, Sri Lanka Institute of Packaging. NC Saha, director, IIP read out the award report and congratulated the efforts of the award winning companies.

Sanjay Bhatia, Ashok Sinha and NC Saha.“Packaging is distinctive from mere packing, as it plays a visible and a catalytic role in a modern economy with the widespread adoption of branding of products and development of consumer preferences. To the extent that any consumer product packed in a manner that meets the criteria of safety, convenience and attractiveness, gains market share. In an aggregate, packaging as a sectoral activity boosts consumption and economic growth,” stated Keith Pearson, president, WPO, addressing the gathering.

Established in the year 1966 in Mumbai, the Indian Institute of Packaging (IIP) is an autonomous and apex body operational under the Ministry of Commerce & Industry, Govt of India for the promotion of packaging standards in the country through its diversified activities that encompass the entire spectrum of packaging. IIP introduced Indiastar and Pacmachine awards in 1992. Promoting and encouraging excellence in packaging design, innovation and sustainability once every two years, the Indiastar awards have become popular and firmly entrenched as the premier event for India’s packaging fraternity. The Pacmachine awards recognise the achievements and promote the efforts of the packaging machinery sector. The main objective has been to celebrate the excellence with innovative concepts in design and development in packaging machinery particularly for import substitution and promotion of exports.